6 Comments

  1. Jamie says:

    the lower case ‘g’ is different

  2. Scott says:

    Good call…any idea what it is? Maybe just a custom logo based on TG?

  3. billybacon says:

    I don’t think is Trade Gothic, although is definitely a Gothic style.
    I didn’t researched that good but I believe the title ‘analog’ is set in Brazilia, with some change in the width parameter, making it look more extended than already is. You can check at:
    http://www.myfonts.com/fonts/agfa/atbrazilia/

    bb

  4. That is an awesome image, I love old school “in space” esthetic!!

    C.

  5. Jesse says:

    it looks like a stretched out akzidenz grotesque. the thicker versions of the font get the tear shaped “a.” but it looks stretched un-naturally. and obviously the “g” has been modified. but i dont really know, i didnt go to school for type, i just care too much.

  6. Stephen says:

    Jesse is correct. The logo type has been stretched (probably on a photocompositor, judging by the era). You can tell because the vertical strokes are noticeably thicker than the vertical strokes. And I think your first hunch is right, Scott. There’s no reason to believe it didn’t begin as Trade Gothic Extended.

Comments are closed.